University of Queensland/RSPCA $25,000 scholarship to improve marketing of rehomable animals

“UQ Business School honours student Christilene du Plessis has been awarded a $25,000 RSPCA Qld Scholarship to help in the search for an ethical way to find homes for Queensland shelter animals. Read more here

The one-off scholarship, financed by the Petcare Information Advisory Service (PIAS), will fund Ms du Plessis’ market research as part of RSPCA Qld’s one-year trial selling refuge animals through commercial pet shops…”

DRP Comment:

The scholarship money is provided by the Pet Care Advisory Service to the University of Qld…… which is doing the overview of the rehoming of RSPCA pets within pet supply stores.

This Pet Care Advisory Service seems to be funded by Mars.  Interesting they’ve handed over money which will directly benefit shelter dogs.  

http://www.petnet.com.au/about.asp

Yuur thoughts?